What do people “need”?

Let me tell you about…Jason. I really love people. I think that we are the expression of God’s unique sense of humor. I mean really, Who but a God that enjoys a good laugh would create the mix of diverse personalities that we call humans?

One thing about all us is this. We all have certain similarities. We can all agree that we as humans like to feel important. We all like to be catered to. We all have something that we love and care for. What we need to consider as we deal with people in our business is that the people we’re dealing with, stressing over, buying our products or using our services all want something.

If we can tap into what it is that the customer needs we stand a greater chance of becoming remarkable to them and winning their business for many years to come.

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